Today’s lovely guest in the Bloggers {Unveiled} series is someone I’m pretty sure we all know in this world of details and pretty events: Amy Atlas of Amy Atlas Events! Amy needs no introduction but I must add, I am honored to have her visiting the blog today; she is a true inspiration to me and I’m happy to share some more about her with you!
About the Blogger:
Amy Atlas is a sought-after NYC based event designer and baking stylist, specializing in fabulous custom dessert tables and sweets displays. Amy is internationally known as the person who has reinvented how desserts can be dressed up. World renowned pastry chefs and at-home bakers have lauded Amy’s work for her fresh and modern perspective of re-inventing America’s favorite course. She has garnered a wide appeal and cult-like following amongst celebrities and the do-it-yourself crowd for her modern designs and whimsical spirit and has distinguished herself from others in the field by strictly focusing on the dessert aspect of an event. Known for her talent in dressing up simple desserts and combining beautiful desserts with crafting, Atlas’ clients range from small to large private affairs, corporate events and product launches, as well as high profile social and celebrity events. Most recently, Atlas has created custom dessert bars for Brooke Shields, Kelly Ripa and many others. Atlas is currently working to publish her first book with Hyperion books, titled Sweet Designs, a book about dressing up desserts which will debut Spring 2012 and will be Hyperion’s lead non-fiction title in the Spring of 2012. Atlas also has a well known daily blog, Sweet Designs, where she shares her baking and styling tips with bakers (both at-home and professional), entertainers, and moms.
Blogger {Unveiled}:
How did you get started in the wedding world?
I am a lawyer and tapped into my creative side after taking a break in my career to raise my kids. I’ve always loved planning parties and often entertained for family and friends. I started to create dessert tables for my own parties and for friends, and then the business organically grew. I have always had a soft spot in my heart for sweets. I grew up watching my grandmother bake, and my fondest memory from childhood is of sitting in her sunny kitchen, watching her pull homemade rocky road cake out of the oven. As I got older, I started to see sweets as edible art I quickly realized that there isn’t a lot of fanfare around dessert, no matter how delicious it is. Since dessert is the final vestige of a lovely gathering, I thought it should be the most memorable, especially at a wedding! I decided to take my love for sweets and specialize in trendsetting dessert displays. Now I team fabrics, crafts, and beautiful vessels with sugary confections to make gorgeous displays for my clients.
What is your makeup staple?
I do not leave home without my Nars ”Sunset Strip” Lip Gloss.
What’s one thing that others don’t know about you?
I had a chocolate peanut butter wedding cake at my own wedding!
What’s one piece of advice you would give to others trying to get started with their own business?
Follow your passion and don’t ever take no for an answer.
What is your favorite part about weddings?
My favorite part of every event is seeing the client’s face when they see their dessert table. Our tables are so unique to the client that it always end the event on a “sweet” note.
What is your hobby outside of blogging and planning events?
Baking with my kids!
To learn more about Amy, go here. To see the entire lineup of lovely contributors to the Bloggers {Unveiled} series, click here and make sure to pop back in every Friday to get to know the people behind your favorite blogs!!
Happy Friday everyone!
~jacin
Nice work Jacin! I love that she used to be a lawyer and now she party plans…thats awesome! How sweet that her favorite hubby is baking with her kids, what a wonderful mom.
I hope you have a great weekend in CT with your family and friends! :)
Chocolate and peanut butter wedding cake? Shes now my new favorite person! What a great idea. This woman has the best job in the world! WOW
http://jennaleelac.blogspot.com/
OMGosh I’m even more inspired than ever now - I had no clue she was a lawyer. I am such an admirer of her work & even more in love now that I see another glimmer of hope for us corporate america business people to be successful unleashing our creative side!
i love that she wanted dessert to be the most memorable part of the evening - she’s so right! We also had a peanut butter and chocolate cake for our wedding, so clearly she’s a cool gal;) Great feature, Jacin!
hey there!!! great post. Happy Friday!!!
Okay, I love her even more. ‘Sunset Strip’ is a staple in my handbag at all times, and I would, admittedly, do a lot of things for chocolate peanut butter cake.
I love these stories the best, former lawyer becomes entrepreneur . That is one way to demonstrate the passion for your trade!
Love Amy! She is such an inspiration for the work I do! :) She is a pioneer and trendsetter and makes business like mine possible.
I love Amy’s work. I had no idea she was a lawyer!! Dessert tables always make me hungry!
Amy is just so creative and everything she touches is…well, delicious!
I’m such a fan of Amy Atlas! love her chocolate peanut butter wedding cake!
ah i love amy’s work! i loved this blogger unveiled post!
What a perfectly wonderful interview! Who can resist Amy’s gorgeous work? Certainly not me!
I LOVE that she is a lawyer- so am I! And I would love to follow my creative side to stay home with my baby. What an inspiration! Now I’m an even bigger fan :)